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Free Guide
The 10-Minute Call That Saves $5,542 Per Resident
The exact renewal discovery call script used across 1,500 units. Word for word.
Sent to you by Mike Taravella, 1,500 apartment units across 48 properties in 7 states.
Read the system behind it
Resident Retention: We Stopped Sending the Renewal Offer Blind
How we run resident retention across 48 properties: flag every lease at 90 days, call and ask, then price. 113 of 128 residents never named price.
Gross Potential Rent: The Number Your Occupancy Rate Is Hiding
Gross potential rent is what a property would collect at 100% occupancy and full market rent. The formula, what it excludes, and the gap it exposes.
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